Universal eSports Network
Branding a startup player in the world of eSports to be seen and respected as an authority and legitimate player in the market.
UEN propose to facilitate eSports events primarily for youths and young adults. With no existing branding the business approached JTB to establish a name and surrounding brand for the business that aligned to their values and core drivers.
The result is a solid brand with a clear idea and a fully fleshed out brand core wrapped up in a personality that resonates with their core audiences.
Universal eSports Network
Branding a startup player in the world of eSports to be seen and respected as an authority and legitimate player in the market.
UEN propose to facilitate eSports events primarily for youths and young adults. With no existing branding the business approached JTB to establish a name and surrounding brand for the business that aligned to their values and core drivers.
The result is a solid brand with a clear idea and a fully fleshed out brand core wrapped up in a personality that resonates with their core audiences.


Universal eSports Network
Branding a startup player in the world of eSports to be seen and respected as an authority and legitimate player in the market.
UEN propose to facilitate eSports events primarily for youths and young adults. With no existing branding the business approached JTB to establish a name and surrounding brand for the business that aligned to their values and core drivers.
The result is a solid brand with a clear idea and a fully fleshed out brand core wrapped up in a personality that resonates with their core audiences.







